A device manufactured by Motorola that is believed to be the Moto G7 was certified by the Federal Communications Commission of the United States earlier this month, with the regulatory agency that reveals a series of characteristics indicative of a mid-range Android smartphone. As first discovered by Nashville Chatter, the device is 156.86 x 75.4 mm in size and has a 166.9 mm diagonal display, with those dimensions suggesting a 6.57-inch display notch surrounded by minimal bezels and an enlarged 19 : 9. Shortly after the development, the phone also ended up leaking online as part of a seemingly official press render, revealing a water drop style notch and a dual camera configuration on the back.
The image that can be seen above also confirms the existence of a dual LED flash and a bright black variant of the device, in addition to revealing the lack of a physical start button. It is likely that the device has a fingerprint scanner and presumably has one integrated into the bat logo on the back. Its overall design is slightly rounded and the rear camera module protrudes from the back by some margin, although the phone is still somewhat similar to other recent Android smartphones from Motorola, mainly due to its use of metal and glass.
The new smartphone line will be labeled by the model number XT1965, with the XT1965-1 and XT1965-2 being scheduled for a launch in North and South America, respectively. The manufacturer of original equipment owned by Lenovo will be the release of the two variants of a mono and dual-SIM of the G7 Moto, both expected to offer the Snapdragon chip of Qualcomm 660, 4 GB of RAM and 64 GB of storage space. While the memory configuration of the Moto G7 is comparable to that of its direct predecessor, Motorola’s on-chip system suggests that the company is looking to position the next device in the upper midrange segment of the market. The change is significant and indicative of a more general change product strategy that can see the company reduce the number of models that are released to point between the entry level and the mid-range market in the near future. While the Moto G6 Plus also featured a 600-chip Snapdragon series, the normal Moto G6 uses Qualcomm’s Snapdragon 450, a low-end piece of silicon.
No Motorola smartphone to date used the Snapdragon 660, a popular choice in the middle of smartphone price support. The next series may also include models known as XT1952 and XT1955, which were seen in other certification databases several weeks ago. The first has been included with a 3,000 mAh battery, although it is currently unclear how related they are to the devices that have now been certified by the FCC. The Moto G7 Plus is expected to use a 3,500mAh cell with fast charging support. The latest certification also confirms the presence of NFC support that was also part of this year’s Moto G6 series.
Background: While Lenovo’s smartphone business in general is not doing very well now, Motorola itself has been growing steadily over the past few years and remains one of the fastest growing brands in North America unlocked . After a change of leadership since early this year, Motorola said that it will be the reduction in the number of smart phones being released on an annual basis, as it concluded its current strategy resulted in a series of low performance models very similar to each other.
The company’s current approach to product development also saw the main market this year, as it decided not to launch a successor to the Moto Z2 Force 2017. Instead, the Lenovo subsidiary invests in a number of site characteristics. such as 5G compatibility, with the recently launched Moto Z3 debuts as the first 5G-upgradable phone in the world. Motorola also maintains its commitment to its modular ecosystem, as it has confirmed that its Moto Mods will continue to exist beyond the Moto Z3 series. In addition, Motorola is currently rumored to be working on a PC phone solution comparable to Dex and Huawei of Samsung’s P20 and matte technology that allows phones to connect to an external monitor for a desktop computing experience like.
The company’s existing product launch cycle suggests the Moto G7 series will be unveiled in early 2019, most likely in the next version of the Mobile World Congress that begins at the end of February in Barcelona, Spain. It is almost certain that the new phones will run a customized implementation of Android 9 Pie, and Motorola will have a history established with relatively light shots in Google’s mobile operating system that are somewhat similar to those of Android. While it is currently unclear whether the FCC certified devices are the base models of the lineup or the best total Motorola will have to offer, the latest rumors pointed to four variants of the Moto G7 being in the works.
The latest leak is in line with a previous description of the Moto G7, and one of them suggests that Motorola is also working on a bright red version of the device. It is also rumored that a Moto G7 silver model will come, with that particular color as a basic element of the company’s line of Android smartphones. All color variants are not expected to be available worldwide, as indicated by the manufacturer’s existing product practices. Previous rumors pointed to the possibility that Qi-based wireless charging was part of the package, along with 16-megapixel and 5-megapixel rear cameras. It is said that the front sensor is a matter of 12 megapixels with mask support in real time.
Impact: Motorola seems to be allied in its non-bezel design language with the next generation of Moto G series devices. Along with a move towards the more capable Snapdragon 660, the Moto G7 series should represent the pinnacle of the company’s efforts in the mid-range segment of the market. If the Lenovo phone manufacturer can continue its aggressive pricing strategy despite annual updates, it can have another winner in its hands and be able to compete even in the most competitive markets in the world, such as the US. and India. It remains to be seen if that same product philosophy leaks into Motorola’s entry-level devices, although that is a very likely long-term scenario.